Jelena Fairweather: A Lifestyle Blogger’s Journey into Healthy Baking

Jelena Fairweather on Motherhood, Blogging, and the Sweet Side of Life with Natvia

Jelena Fairweather is a passionate content creator, lifestyle blogger, and mum based in Manchester, UK. Through her popular Instagram account, Jelena shares a glimpse into her daily life, including her love for cooking, baking, family, and countryside walks with her dog, Honey. What began as a creative outlet during maternity leave has blossomed into a thriving blog, where she showcases her recipes and parenting experiences. With a strong focus on healthy eating and a passion for using natural ingredients like Natvia, Jelena’s journey has allowed her to connect with followers and brands alike, inspiring others through her delicious, mindful creations.

Tell us about yourself (your occupation, your social media channel, hobbies, etc.)

Hi, my name is Jelena Fairweather. I’m a content creator, mum, and lifestyle blogger from Manchester, UK. My main platform is Instagram, where I share my daily life, recipes, events, and parenting experiences. I have a passion for cooking and baking, and I also enjoy long countryside walks with my dog, Honey.

What inspired you to start your journey as an influencer, particularly focusing on recipe creation?

I started my blog while on maternity leave. I’ve always been passionate about photography and cooking, and my friends would often tell me that I should start a blog to share my recipes and food photos. They were eager to try the dishes themselves! Blogging has been incredibly rewarding, as it has opened up so many opportunities, from connecting with people to collaborating with brands.

How important is healthy eating in your daily life, and how do you incorporate natural sweeteners like Natvia into your diet?

Healthy eating is something I was taught from a young age—my family always valued homemade food. My grandmother, an incredible cook, really inspired my love for baking. She had diabetes for over 20 years, which made me more aware of sugar consumption in my family. I’ve been using Natvia for years; it’s a fantastic natural sweetener that makes my baked goods delicious while being mindful of sugar intake.

Why do you love using Natvia, and what benefits have you experienced from incorporating it into your recipes?

I love that Natvia is a natural sweetener—it’s so important to me. A little bit goes a long way to make any dish sweet, whether it’s a cake or a drink. It allows me to enjoy all my favorite treats without worrying about sugar content.

What is your favourite Natvia product?

I’ve tried a few Natvia products, and my favourite is the Natvia Sweetener Stevia Synbiotics. It’s more than just a sweetener; it offers health benefits, which I love.

What’s your favourite recipe that you’ve created using Natvia?

It’s hard to choose since I love every recipe I create! But if I had to pick, I’d say the bagel recipe is a standout. It’s not a sweet recipe, but you still need a sweetener for it, and it’s something my family makes almost every other week. It’s definitely a staple in our home—you should try it too!